HEIDELBERG — Students saying no to drugs is the goal of organizers of Red Ribbon Week activities at Heidelberg High School in the East Jasper School District.

In keeping with the school’s week-long celebration, a drug-free and alcohol presentation was conducted on Wednesday by the Town of Heidelberg Police Chief Prentiss Henley and members of the Jasper County Sheriff’s Department.

Also as a part of the week, the high school students were encouraged to make a commitment to be drug free.

Many of the school’s 337 students actually signed a banner being displayed in the main hall of the school acknowledging that they pledge to be Drug-Free.

Wednesday’s activities were a part of the school’s week-long celebration.

The school officially kicked off its celebration Monday with a community ceremony and a red balloon release.

Red Ribbon Week, which is celebrated the last full week in October, is the oldest and largest drug prevention campaign conducted in the country.

This year’s Red Ribbon Week is being celebrated October 17-25.

Officials said the Red Ribbon pledge is a no-nonsense, clear, consistent and even powerful pledge — one that all students, parents, teachers and community leaders should be willing to make, and more importantly, expected to keep.

Jonathan Wilson, a senior at Heidelberg High, said he was glad to sign the “Drug Free! We Pledge To Be!” banner.

“I signed it because a lot of people have died because of drugs,” Wilson said. “I also signed it because I want to give a tribute to them and commit to not using drugs.

“I know drugs are bad,” he acknowledged. “By signing this, I let others know that I believe they are bad.”

Marie Parker and Rosie Ducksworth, co-principals at HHS, said Red Ribbon Week serves as a vehicle for communities and individuals to take a stand for the hopes and dreams of children. They said the week is designed to encourage everyone to make a commitment to drug prevention and education and a personal commitment to live drug-free lives.

Officials said they believe educating the students about the dangers of drugs can make a difference.

“Red Ribbon Week is about educating the students and making them aware of the affects of drugs on their lives and the lives of those around them,” Parker said. “We are hoping to make an impact on the students.”